Software for beauty salons and independent specialists

Clients book themselves and get answers themselves — onInstagram

  • You fill in services, prices and the schedule once.
  • From then on Alter books clients, answers their questions, reminds them about visits and brings them back again.
  • We connect you in one day — we set everything up and migrate your base for you.

Aesthetic Beauty

aesthetic.beauty

Thu, 6:24 PM

Hi! How much is brow architecture? And is there a slot on Saturday? 🙏

Hello! 😊 Brow architecture is 190 000 sum, about an hour. On Saturday 12:00 and 15:30 are free with Anna. Shall I book you in?

And what about adding tinting?

Of course 💛 Architecture + tint is 350 000 sum, also about an hour.

Saturday at 15:30 then 🙌

Done, you're booked! ✅ Saturday, 15:30 — architecture + tint with Anna. I'll send a reminder the day before 🤍

Message…

Answers while your hands are busy

A client writes in your DMs: “How much is brow architecture, and is there a slot on Saturday?” Alter answers on its own — quotes the price, shows the free slots, says which specialist works that day — and books them. Meanwhile you are working with another client and never even look at your phone.

A client who gets no answer within ten minutes writes to the next salon on the list. You never even find out they existed.

A Book now button everywhere they look for you

It does not matter where a client found you — in their feed, in maps search or through a friend’s link.

Everywhere they book themselves, in two taps, with no calls and no waiting for a reply. Here is how the same booking looks in four places.

Instagram

A button and a link in your profile

A client opens your profile, taps the button and lands in your booking form. And if they write to your DMs instead, Alter replies and books them right there in the chat.

aesthetic.beauty

248

Posts

12.4K

Followers

312

Following

Aesthetic Beauty

Beauty salon

Brows · lamination · tinting

📍 Tashkent, Chilanzar, 7

alter.uz/b/aesthetic-beauty
FollowingMessage
Book now
Work
Prices
Reviews
Address
Aesthetic Beauty
Choose services
Choose a specialist
Choose date & time

Buy

Gift card or package

Telegram

The bot books right in the chat

A client writes to the bot in plain words, like to a live administrator. It shows free slots, answers questions about prices and specialists, and creates the booking.

Aesthetic Beauty

bot

today

Hi! Any chance for brow lamination tonight? 🙏

18:12

Hello! 😊 Tonight is fully booked, the earliest is tomorrow: 11:00 or 15:30 with Dilnoza. Would that work?

18:12

I work until 5 tomorrow 😔 Anything later?

18:13

Then tomorrow at 18:00 — Dilnoza's last slot. Brow lamination is 269 000 sum, about an hour. Shall I book it?

18:13

Yes, perfect! 🙌

18:13

Booked: tomorrow, 18:00 — brow lamination with Dilnoza ✨ Address: Chilanzar, 7. I'll remind you two hours before. See you!

18:14
Message

Yandex Maps

A link in your listing

A client searches for “brows nearby”, opens your listing and books through the link — instead of calling and listening to the dial tone while you work.

brows nearby

Aesthetic Beauty

Beauty salon

4.9127 reviews

Open until 21:00

7 min · 2.1 km

DirectionsBook online
OverviewGoods and servicesPhoto199
Brow architecture190 000 sum
Brow lamination269 000 sum

Choose a service

BrowsLashesWaxingDepilationBundles

Brows

5

Brow architecture

1 h

Shape design & correction

190 000 sum

Brow lamination

1 h

Long-lasting styling

269 000 sum

Architecture + tint

1 h

Shape correction & dye tint

350 000 sum

Brow correction

30 min

Wax shaping

99 000 sum

Brow architecture (halal)

1 h

Henna, no dye

219 000 sum

Website

A widget on your page

The booking button embeds into your site with one line of code. The form opens right on the page — nobody has to leave. No website? We will build your salon page for you.

aestheticbeauty.uz

Brow studio · Tashkent

Aesthetic Beauty

Brow architecture, lamination and tinting

Book online

Online booking · powered by Alter

Choose a specialist

Any specialist

Select

Malika

Colorist

Select

Anna

Brow artist

Select

Dilnoza

Brow master

Select

Sevara

Brow artist

Select
Aesthetic Beauty1:42 PM

Zuhra, a reminder: today at 3:00 PM — brow correction with Sevara. Coming?

A client booked at two in the morning — themselves, from Instagram. In the morning they got a reminder. In the afternoon they showed up. You never picked up the phone once.

Reminds — and clients show up

The reminder goes out on its own — via Telegram, SMS or email, whichever the client prefers. They confirm with one tap or reschedule if they cannot make it — and you see it in your calendar right away.

Telegram
SMS
Email

Run your own numbers

sum

Average ticket 200 000 sum × 3 no-shows a week — 12 no-shows a month

You lose on no-shows−2 400 000 sum per month

Prepayment — and the slot stops vanishing

The most expensive slot of the week is booked, and in the morning — silence: the client simply did not come. No call, no cancellation, no chance to give that time to someone else.

Turn prepayment on — a percentage of the total or a flat amount. The invoice goes out right at booking: the client pays by card, the money lands in your own till, and the slot is held while the payment goes through. Not paid — the slot is free again and the next client takes it.

ZuhraManicure
MadinaColouring
KamilaWaxing

Zuhra, we've missed you. Brow lamination is 90,000 soums this week instead of 120,000. Shall I book you with Nigora?

Booked again

Brings clients back

Alter remembers when each client last came and what they had done. Once their usual interval passes, they get a message: time to refresh it. They come back to you, not to whoever’s ad they saw in their feed.

Reviews come in on their own

After the visit the client gets one short question: how did it go. Five stars — and we offer them to post the review where you collect them. Anything lower stays inside the salon, and you get to fix it before anyone else sees it.

AAziza9 visits
GGuzal14 visits
Nilufar+998 90 123-45-67
Sensitive skinDislikes loud musicStylist — Sevara
1,480 clients in the base

The client base stays with you

All clients — with phone numbers, visit history, their favourite specialist and notes like “sensitive skin” or “dislikes loud music” — are stored by the salon, not in a specialist’s phone. A specialist leaves — the clients stay with you.

Revenue this month

63 400 000 soums

+24%
Services49 000 000
Products11 200 000
Tips3 200 000

You see the money

How much the salon earned this month, how much each specialist brought in, how much went on supplies — all on one phone screen. No spreadsheets, no notebook, no “I’ll count it at the end of the month”.

Nothing to learn

You will not have to set anything up yourself. Inside it works like Telegram: lists and buttons — and support replies there too, not in tickets.

  1. We enter services and prices

    Send a link to your Instagram or a price list — we do the rest and show it back to you for a check.

  2. We migrate your base

    From Altegio, a notebook or Excel — clients, numbers, visit history and upcoming bookings. Free of charge.

  3. We show your administrator

    Fifteen minutes and you are ready to work. If anything slips, support replies in Telegram.

Everything else is already inside

Clients and sales

Client profiles, visit history, memberships, gift certificates and retail sales.

Money and stock

Cash registers and expenses, specialist payouts, supply levels and automatic write-offs.

Team

Shift schedules, access rights and tasks. Every specialist gets their own app with their own day.

Growth

Broadcasts to your base, a loyalty programme and promos for clients who have not been in a while.

Payments and till

Prepayment on booking, card payments online and cash at the desk — the money shows up in the shift till right away.

Analytics and reports

Specialist workload, repeat visits, revenue by service and by booking source — the reports build themselves.

Salon page

Your own page with services, prices and specialists — built from your catalogue, nothing to maintain.

Branches

Several locations in one account: their own specialists, prices and schedule, with reports per branch.

See all features

What it costs

Put your own set together: the CRM is priced per staff member and per period, the AI agent is priced per message. Messages never expire.

How many staff do you have?

Up to 2

You can change the number of staff at any time inside Alter.

Save30%

Enter promo code ALTER30 while your trial is running — the first 7 days after signing up — and get 30% off the 3, 6 and 12-month plans. First subscription only; once the trial ends the offer is gone.

3 months +1 bonus

−30%

4 months in total

  • Up to 2 staff members
CRM108 00076 000 sum/mo

Total to pay — 302 400 sum: 3 months + 1 bonus of CRM up front.

You save 129 600 sum

6 months +3 bonus

−30%

9 months in total

  • Up to 2 staff members
CRM96 00067 000 sum/mo

Total to pay — 604 800 sum: 6 months + 3 bonus of CRM up front.

You save 259 200 sum

12 months +9 bonus

−30%

21 months in total

  • Up to 2 staff members
CRM82 00058 000 sum/mo

Total to pay — 1 209 600 sum: 12 months + 9 bonus of CRM up front.

You save 518 400 sum

The monthly figure is spread over the whole period, bonus months included: you pay for the period up front at 72 000 sum per employee a month, and the bonus months come free. The first 7 days of the CRM are free and we do not ask for a card. We gift 200 messages at signup so you can see how the AI answers your clients. Messages are paid for once, never expire and are not tied to the CRM period — when they run out, you top up by any amount.

Frequently asked questions

What is Alter?

Alter is software for service businesses in Uzbekistan: beauty salons, barbershops, clinics, studios and car services. It brings together online booking, an AI receptionist in Instagram and Telegram, appointment reminders, prepayments, a client database, cash desk, inventory, staff payroll and reports.

How does the AI receptionist answer clients in Instagram and Telegram?

A client writes to your Direct or Telegram in plain words — Alter quotes the price, shows free slots, answers questions about services and specialists, and books the appointment right in the chat. It understands Russian, Uzbek and English, text and voice messages.

Where can clients book online?

Wherever they find you: through the button in your Instagram profile, the Telegram bot, the link in your Yandex Maps listing, and the online booking widget on your website. No website? We will build a salon page with your services, prices and specialists.

How do appointment reminders work?

Reminders go out on their own — via Telegram, SMS or email, whichever the client prefers. The client confirms the visit with one tap or reschedules it, and you see right away that the slot is free.

Can I take a prepayment for online bookings?

Yes. Turn on prepayment as a percentage or a fixed amount. The client pays by card while booking, the money goes to your cash desk, and the slot is held for them.

How much does Alter cost?

The CRM and online booking are priced by the number of staff and the subscription period; the AI agent is paid for with a message pack that never expires. Work out the exact amount in the price calculator on this page — and you can try it for free.

How do I switch from Altegio, Excel or a paper notebook?

We set you up in a day: we add services and prices from your Instagram link or price list and move your clients, phone numbers, visit history and upcoming bookings from Altegio, a notebook or Excel for free. Your administrator needs fifteen minutes to get started.

What kind of business is Alter for?

Any business that works by appointment: beauty salons and independent masters, barbershops, clinics and dental practices, fitness clubs and studios, car services and car washes. Each field has its own setup — booking a specialist or a doctor, group classes and memberships, bays and boxes, vehicle history. It fits a team with several branches as well as a specialist who works alone.

Didn't find your answer?

Message us on Telegram — usually the fastest reply.

Download the Alter apps

Clients book their favourite salons and get reminders. Owners and specialists run the business straight from the phone.

Booking app for clients

Your bookings, reminders and one-tap rebooking — every salon in one place.

Get it on Google PlayDownload on the App Store

Business app for professionals

The day, the bookings and the money always at hand: add a booking between clients, mark a payment and see how the shift is filling up.

Get it on Google PlayDownload on the App Store

We build things so the salon runs itself while you work with your hands.

A good specialist should not spend the evening on messages, phone calls and sums in a notebook

Alter — Beauty Salon CRM & Online Booking with an AI Receptionist